From Open Web Analytics Wiki
Major New Features
- Campaign Tracking - attribute incoming visitors to an unlimited number of user defined campaigns, mediums, sources, and ads.
- Conversion Goals - define and report on up to 15 conversion goals.
- Ecommerce Tracking - track Ecommerce transactions and report on revenue and products.
- Default Page - define a default page for each site to more accurately reflect analytics for default or home pages.
- New Reports
- Page Types - view metrics by page type.
- Operating Systems - metric by operation system of visitors.
- Funnel Visualization - visualize the funnel of steps that users take before completing each goal.
- Campaign Performance - various campaign performance reports including ad performance and landing page performance
- Traffic Medium/Source - see traffic by source and medium combinations
- Traffic Attribution History - see metrics by past campaign combinations
- Dom Clicks - see the clicks for every dom element on a web page.
- 60+ New Metrics
- Goal N Completions
- Goal N Starts
- Goal N Value
- Goal Abandon Rate
- dom clicks
- Feed Readers
- Feed subscriptions
- Feed Requests
- Transaction Revenue
- Line Item Quantity
- Line Item Revenue
- Transaction Revenue
- Revenue Per Visit
- Ecommerce conversion Rate
- 20+New Dimensions
- user language
- Database backed Event Processing Queue
- Memcached Integration - memcached implementation of OWA object cache
- Campaign Cookie - stores user's past five campaign attributions in a dedicated campaign cookie.
- Cross domain visitor tracking -track visitors across multiple domains using first party cookies.
- Site specific settings - store and retrieve settings by tracked web site
- Cookie domain control - alter the cookie domain used during tracking using the
- New API Methods:
getClickstream- returns the list of pages viewed by a given user during a particular session
getVisitDetail- returns details about a particular visits/session
getTransactionDetail- returns details about a particular transaction
getDomClicks- returns the clicks made on dom elements for any given URL
getDomstream- returns a specific domstream by id
- Command Line Installation
- Endpoint Security - you can now disable any of OWA's endpoints on an installation by installation basis
- Distributed Event Queuing and Processing - it is now possible to deploy OWA across multiple servers each with their own local file based event queue. A secondary database backed event queue can now be used to also scale event processing across multiple servers.
- Event Processing Daemon
Changes Since 1.4.0rc3
See This Trac report for the full list of changes and bugs closed in 1.4.0rc4.
Changes Since 1.4.0rc2
See this trac report for the full list of bugs closed in 1.4.0rc3.
Changes Since 1.4.0rc1
- #207: PHP Tracker throws fatal error using trackPageView methodpadamsdefectmajorbase module1.4.0rc2
- #208: Null Character breaking heatmap api call.padamsdefectmajorbase module1.4.0rc2
- #209: Pagination Formatting Issuespadamsdefectmajorbase module1.4.0rc2
- #210: Dom Click Report Missing Constraintspadamsdefectmajorbase module1.4.0rc2#162J
Backwards Incompatible Changes
- The default value of the
delay_first_hitconfiguration value is now false. To activate the delayed first hit feature you must now explicitly set this configuration value to true.
See the installation page for how to install OWA for the first time.
This release contains significant database schema changes. You will need to update your database using the new Command Line Interface (CLI) update command to avoid browser timeouts. Also, see the updating page for more details on how to upgrade your existing OWA instance.